MAXIMISING OPPORTUNITIES ACROSS THE PHARMACEUTICAL VALUE CHAIN
PROGRAM OVERVIEW
Pharmacists play a vital role in healthcare, but clinical expertise alone is no longer enough to build a sustainable enterprise in today’s competitive market.
This initiative, developed by the Pharmaceutical Society of Kenya (PSK) in partnership with WYLDE International, is a practical enterprise development program created to help pharmacists identify opportunities, strengthen their businesses, improve profitability, and build scalable, future-ready enterprises.
Whether you are a community pharmacy owner, an early-career pharmacist exploring entrepreneurship, or a pharmaceutical professional seeking growth opportunities, this initiative will provide the tools, insights, and practical frameworks you need to take the next step.
WHY JOIN THIS INITIATIVE?
- Gain practical business, leadership, and growth skills tailored to the pharmaceutical sector.
- Learn how to identify and capitalise on opportunities across the pharmaceutical value chain.
- Access proven frameworks, tools, and strategies to build, grow, and scale sustainable enterprises.
- Learn directly from experienced business experts, successful pharmacist entrepreneurs, and industry leaders.
- Connect with a network of ambitious professionals committed to shaping the future of the pharmaceutical sector.
CURRICULUM FRAMEWORK
- Module 1: Business Models & Strategy
- Key learning areas
- Identifying underserved markets and growth opportunities
- Expanding service offerings and revenue streams
- Understanding connected business lines and the pharmaceutical value chain
- Scaling a multi-branch pharmaceutical business
- Key learning areas
- Module 2: Structuring Your Practice
- Key learning areas
- Compliance and licensing requirements
- Ownership and shareholder structures
- Talent and human resource management
- Operational excellence
- Data protection, technology, and information management
- Key learning areas
- Module 3: Financial Management, Funding & Tax Compliance
- Key learning areas
- Working capital management
- Inventory management
- Branch profitability
- Financing expansion
- Tax planning and compliance
- Key learning areas
- Module 4: Marketing, Sales & Branding
- Key learning areas
- Building a multi-generational brand
- Marketing and selling techniques
- Improving efficiency through alternative distribution models
- Key learning areas
INDUSTRY LEADERS
Each module will be enriched by a seasoned pharmacist and industry practitioner who has successfully navigated the challenges and opportunities in that area.
These guest leaders will share practical lessons, real-world experiences, and actionable insights designed to bridge the gap between theory and practice.
FACILITATORS
The initiative will be facilitated by a multidisciplinary team of enterprise growth experts with expertise in areas such as business strategy, legal and regulatory compliance, taxation, accounting and finance, human resource management, marketing, branding, and enterprise growth.
Drawing on practical experience and real-world expertise, the facilitators will equip participants with proven frameworks, practical tools, and actionable insights to help them build, grow, and scale successful enterprises.
FREQUENTLY ASKED QUESTIONS
Who is WYLDE International?
WYLDE International is a strategy consulting firm that supports high-growth African businesses to design clear, actionable strategies aligned with their vision, market realities, and growth ambitions. Founded in 2004, WYLDE works with organisations across diverse sectors to develop winning strategies, strengthen competitiveness, drive organisational transformation, and unlock sustainable growth.
As a partner in this initiative, WYLDE brings over 20 years of experience in strategy development, leadership development, entrepreneurship, and enterprise growth, helping businesses across Africa strengthen performance, seize growth opportunities, and build resilient enterprises.
Who is this initiative for?
This initiative is designed for pharmacists across the healthcare ecosystem, including community pharmacy owners and managers, early-career pharmacists, pharmacists in employment, and pharmaceutical entrepreneurs seeking to grow their businesses and leadership capabilities.
Do I need to own a pharmacy to participate?
No. The initiative is relevant to both aspiring and established entrepreneurs, as well as pharmacists working in hospitals, NGOs, government, manufacturing, distribution, and other sectors of the pharmaceutical industry.
What will I learn?
Participants will gain practical insights into business strategy, enterprise structure, financial management, compliance, marketing, sales, branding, and sustainable growth.
Drawing on practical experience and real-world expertise, the facilitators will equip participants with proven frameworks, practical tools, and actionable insights to help them build, grow, and scale successful enterprises.
Who will be facilitating the sessions?
The sessions will be led by experienced business and enterprise development facilitators, alongside respected pharmacist industry leaders who will share practical insights and lessons learned.
What is the format of the initiative?
The initiative will be delivered in a hybrid format, allowing participants to attend either in person at SNDBX, CMS Africa, Chania Avenue, Kilimani, or virtually through an online platform.
Will virtual participants have the same learning experience?
Yes. Virtual participants will have access to the live sessions, learning materials, presentations, and interactive discussions, ensuring they receive the same core learning experience as in-person participants.
Can I switch between virtual and in-person attendance?
Yes. Virtual participants will have access to the live sessions, learning materials, presentations, and interactive discussions, ensuring they receive the same core learning experience as in-person participants.
When does the initiative start?
The inaugural cohort is scheduled to commence on 5th August 2026.
How many sessions will there be?
The initiative consists of four half-day sessions, delivered on Wednesdays. Each session is designed to provide practical, implementation-focused learning, peer engagement, and insights from experienced industry leaders in the pharmaceutical field.
How much does it cost?
The investment is KES 40,000 per participant.